tru-blu all-american

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Tru-Blu has delicious taste with better ingredients for you, no high fructose corn syrup, artificial colors, artificial flavors, or preservatives. Our convenient and ready-to-eat cookies and crackers are the perfect go-to snack to enjoy with your loved ones while being who you truly are.

Our crackers have the fresh crunch you crave and our cookies have both the homemade flavors you know and love as well as bold and interesting options.

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TRU-YOU. TRU-TREAT

An occasional treat or a daily indulgence, our snacks deliver on simple ingredients and great flavor. Tru to flavor, tru to ingredients, tru-you.

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TRUE TASTE, TRUE FLAVORS, TRUE HAPPINESS, TRU-BLU, TRU-YOU.

Create new memories with Tru-Blu and the ones you love.
Share the Tru-You enjoying #Tru-Blu with us!

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